PLANNING AND MANAGEMENT
- PURPOSE OF THE CAMPAIGN
Each objective to be achieved has a specific ad format to be created, we can define the objective to generate engagement (likes, comments and shares), generate actions (download an application, click on a specific link, fill out a form and even make a purchase).
AD SETUP
We developed a specific art to generate greater impact in each type of ad, we configured the ad so that it is presented in the best possible way by facebook and instagram, carousel images, video or single image, the options vary according to the campaign objective .
AD TARGETING
The different forms of segmentation allow you to focus directly on your target audience and thus obtain enormous cost savings (when compared to other channels). we define a strategy for each ad, always taking into account the brand objective.
TARGET AUDIENCE
We identify the type of audience we should reach and focus precisely on this audience, with segmentation we are able to define, gender, age, location, interests, language, whether you are single or a couple with or without children, and even for couples with children in a given age group, the options are numerous and we managed to filter and merge each one of them to generate the ideal personalized audience.
CREATIVE POSITIONING
We define the exact location where your ad will be displayed, being able to be displayed only on instagram or only on facebook or on both platforms simultaneously, if they will be viewed only by cell phones, or computers, and define whether they will appear in the right corner, in the timeline and also in stories, each placement is configured so that the ad generates the best possible cost benefit.
CAMPAIGN BUDGET
We define the exact location where your ad will be displayed, being able to be displayed only on instagram or only on facebook or on both platforms simultaneously, if they will be viewed only by cell phones, or computers, and define whether they will appear in the right corner, in the timeline and also in stories, each placement is configured so that the ad generates the best possible cost benefit.
CREATIVE POSITIONING
We define the exact location where your ad will be displayed, being able to be displayed only on instagram or only on facebook or on both platforms simultaneously, if they will be viewed only by cell phones, or computers, and define whether they will appear in the right corner, in the timeline and also in stories, each placement is configured so that the ad generates the best possible cost benefit.
CAMPAIGN BUDGET
We define the exact location where your ad will be displayed, being able to be displayed only on instagram or only on facebook or on both platforms simultaneously, if they will be viewed only by cell phones, or computers, and define whether they will appear in the right corner, in the timeline and also in stories, each placement is configured so that the ad generates the best possible cost benefit.