LOGO DEVELOPMENT
The logo is a set of letters and images that identify and symbolize your company, product and service. Development begins after studying the target audience, your company's area of activity, competitors and company objectives. after study, the brand concept and the typography used are created.
We are a family owned and operated business.
With the approved design, we created the compositions and options for using your logo as:
We are a family owned and operated business.
- Usage patterns (horizontal and vertical)
- Color game (CMYK and Pantone and gray scale)
- Minimum reduction scale,
After everything is approved and finalized, we send all the necessary files for your use.
CREATION PROCESS
MARKET RESEARCH
- Briefing with the client to understand the needs and objectives in addition to the preferences for styles and colors to be represented in his new brand, we study competing brands and similar brands to serve as a direction for the creation.
DEVELOPMENT - SYMBOL
The symbol is the basic element that represents the brand and that may or may not be used with your writing, it would be for your brand the same as the 3 stripes is for adidas or the “F BLUE” for Facebook.
DEVELOPMENT - LOGO
The Logotype would be the "spelling", The writing itself of your brand, we will work to identify the best source to compose the brand next to the symbol
DEVELOPMENT - BRAND
The brand would be the junction between symbol and spelling, at this moment we define the ideal positioning between these two elements, in this way we conceive the variation for horizontal and also vertical presentation of your brand.
DEVELOPMENT - COLORS
After your brand design was approved and finalized, we set out to define the colors, at this moment we identified the standard color and the secondary color to be used in the CMYK and PANTONE formats, in addition to the gray version or single color in black for light backgrounds. and blank for dark backgrounds.
DELIVERY OF COMPLETED FILES
After approved, finalized and made all the payment we separate the files in the formats:
PDF-Adobe Acrobat
PSD - corel drawn photoshop or CDR
PNG - transparent background
EPS - seamless background
JPG - Image
A ll the files in their respective formats will be sent by email through WeTransfer getting the customer's available for download for a period of 7 days.
SOME OF THE LOGOS DEVELOPED BY US
